Save the Papers Rotating Header Image
Header images by Ophelia Chong

The Velocity of Innovation

innovationIt’s nice to see independent corroboration of a hypothesis - in this case, my premise that certain aspects of digital media can be quantified, measured in discrete units of real or perceived phenomena, and analyzed accordingly. In my previous posts about the velocity of time and the velocity of space, for example, I’ve introduced metaphysical concepts that might be difficult to prove. I’ve had enough feedback to know that these concepts are plausible, or at least believable, and that’s a good start.

The flow of information through digital media is like the flow of water through pipes. There are laws governing the behavior of information, and its atomic components, in the same way that there are laws governing the behavior of atoms themselves. If these laws are more subjective than their physical counterparts, that subjectivity matches the reasoning process through which information passes from others into our own consciousness. We choose the ideas we consume in much the same way as we choose the water we drink from those pipes, and just like that water, which often passes through filters to remove the impurities, our information passes through filters that remove time-space dependencies. One generation watches real-time television, fitting in other activities around a fixed broadcast schedule, while another reaches adulthood having never lacked the ability to asynchronously consume video, from VCRs, DVRs, and whatever comes next.

Which, of course, leads me to the iPad…:)

The frenzy surrounding last week’s ceremonial unveiling by Steve Jobs was a comforting affirmation to those of us in Silicon Valley that the world still watches what we do. Yes, we felt entitled to bicker among ourselves about the iPad’s pros and cons, whether the omission of a camera was more heinous than the lack of a USB port. But the overwhelming sentiment was one of relevance, the byproduct of successful innovation. Once again, Steve Jobs has created demand for something we suspected might exist, but didn’t quite imagine.

Before the announcement, I had been formulating a premise: that the velocity of innovation is another governing construct in the digital media space. The iPad did not magically appear as a full-blown apparition. It rests on the innumerable person-years of design and development that went into its predecessors, most conspicuously the Newton. What the iPad does represent, however, is the attainment of escape velocity, the kinetic state of innovation that explodes into the marketplace.

I was pleased to read a piece by Steve Lohr in today’s Sunday New York Times. He describes Jobs as “a skilled listener to the technology…tracking vectors in technology over time.” This is precisely what I mean about the velocity of innovation: it occurs in time-oriented vectors, as a function of demand, perceived or real, and the economics of production.

The iPad has already generated debate about its role as possible savior of journalism. I’ll leave the panegyrics to others, and concentrate on what I think are the measurable social phenomena that will prove yet another metaphysical law.

The Arc of Narrative Indifference

see_no_evilLast month, I was caught in a paradox, a narrative non sequitur resulting from a conversation with someone who reads this blog. I received a voicemail from a Forbes.com reporter asking for my thoughts about social media as it relates to the enterprise. The piece would focus on social media directors (SMDs) and their role in changing journalism. I spent half an hour discussing my take on current trends, based on my work with a variety of public- and private-sector organizations.

The piece was published before I had a chance to review it, but that wasn’t the problem. I had been freewheeling with my answers to questions posed in a chatty offhand manner. What I got was a post facto lesson in old school journalism. My remarks formed the basis of a mild send-up, a report on SMDs that questioned the job’s credibility.

Now, this is not sour grapes. Though I did correct the initial misstatement that accorded me the title of SMD at Chronicle Books (I’m a senior software engineer), my beef is not with the content but the tenor of this article. You can see the finger wagging behind the authorial style that depicts newspapers “allowing news to alight on Twitter.” My observation that newspapers were replicating their columnist listings on Twitter became “..newspapers are turning their entire mastheads over to Twitter.”

Hyperbole sells as many magazines as accuracy, I suppose, though the assertion that “hiring an SMD is a marketing crap shoot” does nothing to cure antediluvian reportage. The irony lies in the brittle approach taken by the online version of a major business publication, host to numerous narratives of success and innovation. Here, the arc dips instead of rises, implicitly discrediting social media before concluding that “..it’s just a great conversation starter.” Like the demise of print, I suppose.

This is a case of narrative indifference. Like our previously defined properties of information (velocity, elasticity, etc.), the vector of credibility offers a scale of measurement: perceived accuracy, compared to other sources. Social media exposes the opposing view. Journalists may still write to an agenda, but that decision becomes much more transparent in an open framework. It will be a chapter in our book on social journalism.

The sad thing is that somewhere in the Forbes organization, there must be someone dedicated to extending the influence of social media. Perhaps that person can connect with the author of this piece, and defend the role of SMDs. Here’s the piece.